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Websites 101: an infographic

When I teach, I usually explain websites as houses.

The blueprints/structure? WordPress.
The land you build on? Hosting.
The address? Domain.
The style and layout of the house? Theme.

If you’re totally new to websites, don’t get overwhelmed by this graphic, just try to learn as much as possible. Intimate knowledge of every aspect of your website is not required to build a good one, let alone manage one. A good web person will help keep you focused on just the essentials you need to know, rather than everything that’s listed below.

Many websites will follow a similar pathway; good websites take time and often several revisions and field-testing by your customers before they become truly effective.

Keep in mind, the prices are averages. Your mileage may vary depending on: the skill of your expert, the complexity of your project, the size of your city, and your proximity to the oceans vs center of the country (or if you source locally or not).

Also – WordPress isn’t your only option. Depending on your end-goal, you can also get great results from a service like Medium or Squarespace.

Pixelated on Purpose - Website is like a House

Was this infographic helpful? Was it missing anything? Let me know your thoughts in the comments below!

Read This Before Hiring A Web Designer!

A bad web person can cost you thousands. Do you know how to avoid the 10 most common ways to get screwed by your web person? You should read this before you buy a website or hire a web developer. Keep the helpful info going with weekly blasts of awesome website ideas direct to your inbox.

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Learn More About

  • Making Your Website Convert
  • Our Work
  • Web Safety and Security
  • Websites 101

Examples of Our Work

  • Midtown Gary
  • Compass Cider
  • Chinook Seedery
  • Loving The Alien
  • Brooke Rental Center
  • Ed and Deb Shapiro

Recently Awesome Folks

  • Judi Piggott on Websites 101: an infographic

    And the genius continues to grow and expand. Love you Nick! You always come up with something I need just...
    Posted Jan 30, 2014
  • Jochen Wolters on Websites 101: an infographic

    Let me know if you need any input for that infographic. I know some folks who do that kinda stuff....
    Posted Jan 30, 2014
  • Jochen Wolters on Websites 101: an infographic

    Good luck optimizing a website for conversions without the expertise of a web-focused User Experience Designer on the team… :)
    Posted Jan 30, 2014
  • Melanie Kissell on Websites 101: an infographic

    I've never seen anything like this before! You're pure genius. You've hit ALL the highlights of a site build and...
    Posted Jan 28, 2014
  • Annie Sisk on Websites 101: an infographic

    FABULOUS post, and infographic, Nick. I will be sending many, many of my own prospect inquiries here. (How's that for...
    Posted Jan 27, 2014

What our clients say:

"Nick has an eye for creative and fun ways to step a business up a notch. He’s passionate, experienced, and knowledgeable about marketing and web development. He helped redesign our website for easier management and created campaigns for our social media outreach for a reasonable cost. Nick is a great person to have on board any business team."

- Chelsey Walker, Ridekick
2014-01-01T14:05:33-07:00
"Nick has an eye for creative and fun ways to step a business up a notch. He’s passionate, experienced, and knowledgeable about marketing and web development. He helped redesign our website for easier management and created campaigns for our social media outreach for a reasonable cost. Nick is a great person to have on board any business team." - Chelsey Walker, Ridekick
https://pixelatedonpurpose.com/testimonials/chelsey-walker-ridekick/
"As an expert web developer, Nick can do almost anything you ask him to! He really does need to wear a cape to work. Nick is very generous with his time, and he genuinely loves to help people solve problems. I am looking forward to working with Nick on many more exciting projects."

- Molly McCowan, InkBot Editing
2014-01-01T12:03:37-07:00
"As an expert web developer, Nick can do almost anything you ask him to! He really does need to wear a cape to work. Nick is very generous with his time, and he genuinely loves to help people solve problems. I am looking forward to working with Nick on many more exciting projects." - Molly McCowan, InkBot Editing
https://pixelatedonpurpose.com/testimonials/molly-mccowan-inkbot-editing/
"We enjoyed working with Nick, he was fun, very responsive, and has great ideas. We like the look of our new website, functionality, and how it tells our message of what Greenpoint Landscaping really is. He also set us up on a blogging plan to help drive traffic to our website."

- Peter Roberts, Greenpoint Landscaping
2014-09-10T15:47:51-06:00
"We enjoyed working with Nick, he was fun, very responsive, and has great ideas. We like the look of our new website, functionality, and how it tells our message of what Greenpoint Landscaping really is. He also set us up on a blogging plan to help drive traffic to our website." - Peter Roberts, Greenpoint Landscaping
https://pixelatedonpurpose.com/testimonials/peter-roberts-greenpoint-landscaping/
"Nick is the Yoda of the programming and marketing world: he is wise and powerful in the ways of the code; he wields his mouse with great speed and agility; he continually ponders the mysteries of marketing; and he is an excellent and effective instructor with a mischievous sense of humor :-)"

- Megan Henderson, Henderson + Company
2014-01-01T11:57:28-07:00
"Nick is the Yoda of the programming and marketing world: he is wise and powerful in the ways of the code; he wields his mouse with great speed and agility; he continually ponders the mysteries of marketing; and he is an excellent and effective instructor with a mischievous sense of humor :-)" - Megan Henderson, Henderson + Company
https://pixelatedonpurpose.com/testimonials/megan-henderson-henderson-company/
"We worked along side Nick for a year and half and would recommend his talent and creativeness to anyone willing to take a look at the “standard” way of doing things a little differently that still achieve lasting results."

- Jan Peters, Fort Collins Brewery
2014-01-01T11:58:52-07:00
"We worked along side Nick for a year and half and would recommend his talent and creativeness to anyone willing to take a look at the “standard” way of doing things a little differently that still achieve lasting results." - Jan Peters, Fort Collins Brewery
https://pixelatedonpurpose.com/testimonials/jan-peters-fort-collins-brewery/
“Nick has been a great asset on the project we worked on together. His knowledge and expertise made the process go smoothly. I would hire him for future projects when the opportunity presents itself.“

-  Sam Haltom, Another Color, Inc
2014-01-01T11:49:09-07:00
“Nick has been a great asset on the project we worked on together. His knowledge and expertise made the process go smoothly. I would hire him for future projects when the opportunity presents itself.“ -  Sam Haltom, Another Color, Inc
https://pixelatedonpurpose.com/testimonials/sam-haltom-another-color-inc/
“Nick and his team delivered a great new website for my company. I am happy with the results and the feedback from our clients and friends was super positive.”

- Betsy Craig, MenuTrinfo
2014-01-01T11:49:52-07:00
“Nick and his team delivered a great new website for my company. I am happy with the results and the feedback from our clients and friends was super positive.” - Betsy Craig, MenuTrinfo
https://pixelatedonpurpose.com/testimonials/betsy-craig-menutrinfo/
"Nick has done an awesome job firstly recreating my program's website, then improved on it, and followed up with great training materials and a promise to be there when we will expand the website."

- Linda Hodgson, ChangeLabs
2013-12-27T21:53:40-07:00
"Nick has done an awesome job firstly recreating my program's website, then improved on it, and followed up with great training materials and a promise to be there when we will expand the website." - Linda Hodgson, ChangeLabs
https://pixelatedonpurpose.com/testimonials/linda-hodgson-changelabs/
"Nick Armstrong has been a wonderful WordPress consultant for my business. His tutoring expertise was extremely helpful. Nick is a tremendous WordPress resource and expert."

- Catherine Rogers, Coldwell Banker
2013-12-28T13:28:40-07:00
"Nick Armstrong has been a wonderful WordPress consultant for my business. His tutoring expertise was extremely helpful. Nick is a tremendous WordPress resource and expert." - Catherine Rogers, Coldwell Banker
https://pixelatedonpurpose.com/testimonials/catherine-rogers-coldwell-banker/
"There are very few individuals in this day-and-age that commit themselves so passionately into their profession and Nick Armstrong is one. I would recommend him to anyone, especially to those who don’t completely understand the backside of setting up a business website. He was great!"

- Linda Griego, Java Raiz
2014-01-01T12:06:09-07:00
"There are very few individuals in this day-and-age that commit themselves so passionately into their profession and Nick Armstrong is one. I would recommend him to anyone, especially to those who don’t completely understand the backside of setting up a business website. He was great!" - Linda Griego, Java Raiz
https://pixelatedonpurpose.com/testimonials/linda-griego-java-raiz/
"Nick Armstrong is brilliant and made us feel cared for. He is talented and his work is of the highest quality. Nick respects his work and his cost is reasonable and he delivers on time."

- Ed and Deb Shapiro, Be The Change
2014-01-01T14:06:05-07:00
"Nick Armstrong is brilliant and made us feel cared for. He is talented and his work is of the highest quality. Nick respects his work and his cost is reasonable and he delivers on time." - Ed and Deb Shapiro, Be The Change
https://pixelatedonpurpose.com/testimonials/ed-and-deb-shapiro-be-the-change/

A division of WTF MarketingPixelated on Purpose is a small business web design company in Fort Collins, Colorado and a division of WTF Marketing.

Pixelated on Purpose
#177 2614 S. Timberline Road Ste 109
Fort Collins, CO 80525
Pixelated On Purpose - Web Design by Pixelated On Purpose